‘Obesity becomes leading form of malnutrition among children’


One in ten children now live with obesity, warns UNICEF, with nearly one in five overweight in Pakistan

KARACHI: Obesity has overtaken underweight as the most common form of malnutrition among children and adolescents worldwide, UNICEF warned in its newly released 2025 Child Nutrition Report, urging governments, civil society, and partners to urgently transform food environments and ensure children’s access to nutritious diets.

With one in ten children worldwide now living with obesity — an estimated 188 million school-aged children and adolescents — the UN agency cautioned that the trend poses long-term risks to health, learning, and development, while threatening the social and economic future of communities and nations.

The report, Feeding Profit: How Food Environments are Failing Children, presents data from more than 190 countries and marks a turning point in the global face of malnutrition. It finds that the prevalence of underweight among children aged 5 to 19 has declined from nearly 13 per cent in 2000 to 9.2 per cent in 2025, while obesity rates have surged from 3 per cent to 9.4 per cent during the same period. With the exception of sub-Saharan Africa and South Asia, obesity now exceeds underweight across all regions of the world.

“Malnutrition today is no longer just about underweight children,” UNICEF Executive Director Catherine Russell said. “Obesity is a growing concern that can impact the health and development of children. Ultra-processed food is increasingly replacing fruits, vegetables and protein at a time when nutrition plays a critical role in children’s growth, cognitive development and mental health.”

Children face relentless marketing of junk food

The findings underscore the powerful influence of unhealthy food environments. The report warns that children are surrounded by a constant supply of cheap, aggressively marketed ultra-processed foods and sugary drinks, while nutritious options remain less available and affordable.

A global poll of 64,000 young people conducted through UNICEF’s U-Report platform found that 75 per cent had seen advertisements for sugary drinks, snacks, or fast foods in the previous week, and 60 per cent said the ads increased their desire to eat them. Even in conflict-affected countries, 68 per cent of young respondents reported such exposure.

“Children’s diets are being shaped not by informed choice, but by relentless exposure to junk food marketing,” the report notes, pointing to digital platforms as powerful conduits for the food and beverage industry.

Global hotspots

The report highlights striking regional differences. Several Pacific Island countries recorded the highest prevalence of childhood obesity globally, with rates doubling since 2000: 38 per cent of children aged 5 to 19 in Niue are living with obesity, followed by 37 per cent in Cook Islands and 33 per cent in Nauru.

High-income countries also report troubling levels. In Chile, 27 per cent of children and adolescents are obese, compared with 21 per cent in the United States and 21 per cent in the United Arab Emirates. UNICEF attributes these increases to a dietary shift away from traditional, locally produced foods toward energy-dense, highly processed imports.

Meanwhile, undernutrition — including stunting and wasting — remains a pressing issue among children under five in many low- and middle-income countries. Yet the rise in obesity among school-aged children and adolescents adds what UNICEF calls a “double burden of malnutrition,” in which communities struggle simultaneously with both extremes of undernutrition and overweight.

Pakistan shares in global trends

In Pakistan, UNICEF data show a worrying prevalence of overweight and obesity among school-age children. In 2022, 18 per cent of children aged 5–9 years — including 16 per cent of girls and 21 per cent of boys — were classified as overweight. Among those aged 10–14 years, the proportion rose to 19 per cent, with 18 per cent of girls and 21 per cent of boys affected.

Across the broader 5–19 age group, nearly one in five children (19 per cent) were overweight. The study further estimated obesity rates of 10 per cent among 5–9 year-olds and 8 per cent among 10–14 year-olds, while thinness remained a concern at 14 per cent and 21 per cent, respectively.

Public health experts warn that such overlapping patterns of overweight, obesity and thinness reflect the “double burden” of malnutrition, leaving Pakistan with both rising non-communicable disease risks and persistent undernutrition challenges. Health experts and UNICEF alike point out that while all obese children are classified as overweight, obesity marks a more severe stage of excess body weight.

Health and economic costs

The long-term consequences are stark. Childhood obesity is linked to insulin resistance, high blood pressure, and increased risks of type-2 diabetes, cardiovascular disease, and certain cancers later in life. Economically, UNICEF estimates that without effective interventions, countries could face lifetime costs running into hundreds of billions of dollars. By 2035, the global economic impact of overweight and obesity is expected to exceed US$4 trillion annually.

Policy responses and recommendations

Despite the grim trends, the report highlights examples of governments taking decisive steps. In Mexico, where sugary drinks and ultra-processed foods account for about 40 per cent of children’s daily calories, authorities have banned the sale and distribution of such products in public schools, directly benefiting more than 34 million children.

To accelerate global progress, UNICEF outlines eight recommendations, including the implementation of mandatory food labelling, restrictions on marketing unhealthy products to children, taxes on sugary drinks, and policies to improve the affordability of nutritious, locally produced foods. The agency also calls for stronger safeguards against interference by the ultra-processed food industry in public policy, expanded social protection programmes, and greater youth involvement in policymaking on food justice.

“Nutritious and affordable food must be available to every child to support their growth and development,” said Russell. “We urgently need policies that support parents and caretakers to access healthy foods for their children.”

A shifting paradigm

As the balance between underweight and obesity tilts globally, UNICEF stresses that governments can no longer afford to treat childhood nutrition solely as a problem of scarcity. Instead, policies must address the overabundance of unhealthy products and the systemic failures that allow them to dominate children’s diets.

“The story of malnutrition is changing,” the report concludes. “If action is not taken now, this generation of children could face a lifetime of compromised health and diminished potential.”

--News Desk

Charts and images courtesy: UNICEF

-- This report was originally published in the weekly Social Track, Karachi (September 26. 2025)

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